Kate Upton : Model Gets Glamorous for Bobbi Brown

We were excited when Kate Upton was announced as the new face of Bobbi Brown in March, and now her first two campaign photos are finally here.

In the first ad, Kate shows off her best beachy beauty for Bobbi Brown’s new Surf and Sand collection, launching in July: think tan skin and nude lips, not a Sports Illustrated bikini!

Taking over for Katie Holmes as the face of the beauty brand, the 22-year-old shows off some of her prettiest assets that don’t always get too much attention: her strong brows, full lips, and glowing complexion.

“I admire women who create their own rules, so I was naturally drawn to Kate because she’s a maverick who has carved her own path to success,” said Bobbi Brown in a statement, reports E!. “Kate is proud of her healthy body and has a beautiful face for makeup. She is a real woman, a natural beauty, athletic, and radiates confidence, but doesn’t take herself so seriously. She’s having fun and enjoying life, and that is pretty powerful.”

Agencies/Canadajournal