If you have ever played your favorite video game and wondered what it might be like to meet your favorite characters in the real world, Legendary and Microsoft HoloLens have teamed up to give you that ability.
According to Emily Castel, Chief Marketing Officer at Legendary, “Microsoft HoloLens lets us bring characters from the worlds we create into the real world.”
Castel adds, “Our fans get to interact and have fun with our characters in a completely new way, giving them a unique experience they can share with their friends through video and social media. This is exciting for us, and for the creators we work with.” A good example was actually during the Hollywood premiere of the Warcraft movie where fans got to interact with a hologram version of Orgrim Doomhammer.
In fact with Microsoft now letting anyone purchase the HoloLens, it would open up the door to more similar initiatives in the future. In the meantime you can check out an example of the HoloLens and Warcraft in action in the video above.
https://www.youtube.com/watch?v=LqMyidGQPRQ
Agencies/Canadajournal