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Vibrator maker to pay out $3 million for tracking customer usage
Vibrator maker to pay out $3 million for tracking customer usage

Vibrator maker to pay out $3 million for tracking customer usage

We-Vibe, the vibrator manufacturer, has agreed to pay $3.75 million because their sex toys were tracking users’ sexual activity without their knowledge.

After being spanked in the court case, We-Vibe has agreed to pay customers up to $10,000 each after its “smart vibrator” and the connected app was found to be secretly tracking owners’ use and recording metrics such as the temperature of the device and the vibration intensity.

The app was also revealed to contain multiple security and privacy vulnerabilities, potentially allowing strangers to take control of the vibrator.

The agreement was reached between two anonymous complainants and Standard Innovation Corporation, We-Vibe’s parent company, in an Illinois federal court.

Customers who used the app are entitled to the full compensation amount of $10,000, while those who used the vibrator alone can claim up to $199.

Standard Innovation said in a statement: “At Standard Innovation we take customer privacy and data security seriously. We have enhanced our privacy notice, increased app security, provided customers [with] more choice in the data they share, and we continue to work with leading privacy and security experts to enhance the app.

“With this settlement, Standard Innovation can continue to focus on making new, innovative products for our customers.”

This lawsuit serves to highlight a larger problem within the Internet of Things (IoT) industry where connected devices continue to be designed with security as an afterthought rather than a necessity.

“This is yet another example of IoT devices being rushed to market without proper consideration of privacy, and with rampant security vulnerabilities,” commented Cesar Cerrudo, CTO at IOActive. “We are connecting more and more of these devices to the internet and manufacturers are really not applying due diligence, which in the long run will be really costly.

“While they may get the upper hand in beating the competition to get products to market, they lose out in the long run. Fines and the reputational damage have the potential to sink a start-up before they have the chance to really get going. I mean, who will really trust this company after hearing it has been harvesting this most private of information?”

Agencies/Canadajournal




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